ADVERTISING - FORD FAIRLANE & STATION CAR -

De Nieuwe Thunderbird Y-8 motor. Alle modellen van de Fairlaine en Station Wagonseries met Fordomatic transmissie worden geleverd met de nieuwe 202 pk Thunderbird Y-8 motor, waarmee de Thunderbird in Amerika een ongekende reputatie heeft verworven. Orig. dutch edn.

Amsterdam, N.V. Nederlandsche Ford Automobiel Fabriek, s.d. [..], 1956. large oblong 8°. Orig. wrappers, stapled. Front wrapper with a large coloured illustration of a Ford Fairlane model 1956. [12]pp. 11 mainly coloured ills. of Ford Fairlane models 1956, both in sedan and waggon, other black/white and coloured ills. depicting interiors of models, steering-wheel, &c., extensive technical details printed on verso of last unnumbered page, with in margin Ford security features printed in red, other security details of the Ford Thunderbird Y-8 engine printed on recte of lower outer wrapper. SCAN AVAILABLE UPON REQUEST. A nice and richly illustrated piece of advertising art, promoting sales of the new Ford Fairlane and Waggon model 1956 with automatic transmission for the dutch market. (brochure has been centre-folded, lower right corner of front wrapper clipped, white coloured lettering on front wrapper:Ford 56 marked in a child's hand in ballpoint, all in all a rather well preserved copy of automobile promotion).

Antiquarian Booksellers GemilangProfessional seller

Book number: 45633

Keywords: advertising promotion publiciti automobiles ford fairlane model station waggon ford motor company holland history

ADVERTISING - GAMY AUSTRALIAN WOOL FACTORY RONSE -

Nu wat over Gamy gepraat [title on front wrapper].

Ronse, (Belgium), Gamy Promotion, 1952. large 8°. Orig. limp wrappers, illustration in colour and title in black/white type on front wrapper. 12pp. 7 orig. coloured woollen samples of the brand Lanamy pasted-in, many coloured fashion-ills. after drawings in text, 9 partly black/white and coloured ills. illustrating the interior of the factory at centre-fold., with extensive text, manufacturer's logo repeated on every page. A promotional brochure of a belgian manufacturer of australian woollen/cotton weavings of the brand Lanamy, very suitable for children's clothing: light and strong, very suitable for the belgian sea-climate, incl. directions for cleaning and washing clothing with detergents. An attracitive nicely illustrated example of promotional art-design. Very good copy.

Antiquarian Booksellers GemilangProfessional seller

Book number: 45473

Keywords: wool cotton clothes australia children advertisiing promotion publicity publiciteit reclame reklame children weaving detergents cleaning marketing belgium

ADVERTISING - JAPAN LAQUER & VARNISH SAMPLE-CHART,

Ostara en Synosta Japan lakken N.V. Vernis & Japanlakfabriek c/h v. Klaveren & Zonen.

Overschie bij Rotterdam, v/h. v. Klaveren & sonen, s.d.[circa], 1925. sm.8°. orig. lettered & coloured thin boards, quadruple-folding, total size 44x20cm. Sample-chart with tog. 56 original small rectangular coloured samples, further advertising text printed on versos of folds, in dutch, german and english. [A scan is available upon request]. A charming and well-groomed piece of advertising of a dutch firm producing Japan-lacquers of the brands Ostaraand Synosta enamels. Good copy. Scarce. (tear at tail of centre-fold. skilfully restored with clear acid-free tape, 3 samples damaged in the course of time)

Antiquarian Booksellers GemilangProfessional seller

Book number: 40306

Keywords: samples advertising painproduction dutch synota'varnish dutch

ADVERTISING-VARITEX,

Over Varices en Varitext elestieken kousen. Orig. edn.

Haarlem, Varitex, s.d. [circa], 1960. Orig. cloth, title on front boards and spine. 113pp. Many ills. in text and on plates after original photographs, of which coloured, tables and graphs in text and full-p., incl. a sizing-table, full-p. coloured plate being company's advertism., index at very end. A promotional catalogueof a dutch manufacturer of supportive elastic stockings at Haarlem, the Netherlands, which is preceded by a medical essay on the occurrance of poor blood-circulation, especially in the human leg, forthcoming ailments and the way to cure this with the supportive elastic stockings as manufactured by Varitex, Haarlem. A rather unusal promotional/advertising treatise. Very good copy. Scarce.

Antiquarian Booksellers GemilangProfessional seller

Book number: 44601

Keywords: stockings supportive healthcare bloodcirculation eleastic stockings promotion advertising varitext haarlem dutch

ADVERTISING - PFEIJFFERS BALLY SHOES AMSTERDAM -

R. Pfeijffers Bally Schoenen.

Amsterdam, R. Pfeijffers Bally schoenen, s.d. [circa], 1970. Small 8°. Orig. stiff wrappers, coloured illustration on front-wrapper (Overview of Schoengarten, Switzerland, Bally shoe head-office). [12]pp. with many illustrations of male, female and children's shoes, with concise technical information, incl. size and occasionally with key to colour sample-chart printed on recte of lower outer wrapper, company's promotional text printed on verso of sample-chart, illustration of dealer's premises at the Leidsestraat, Amsterdam, on lower outer wrapper. SCAN AVAILABLE UPON REQUEST. A promotional and lavishly illustrated brochure of an Amsterdam- Centre based shoe-shop R. Pfeijffers, dealer of the brand Bally shoes. A circular logo at head of promotional text on lower outer-wrapper reveals the 50th anniversary. Text invites regular clients, and others, to visit the shop and view the latest fashion of Autumn-Winter collection. A very fine copy of this brochure.

Antiquarian Booksellers GemilangProfessional seller

Book number: 45129

Keywords: fashion shoes male female children advertising commerce publicity promotion pfeijffers amsterdam holland

ADVERTISING - DUTCH PROMOTIONAL DESIGN -

Philips Miniwatt [title at tail of design].

S.L., s.n., s.d. [late 1920's]. An original design in watercolour on heavy paper, sized 66x49,5 cm., depicting a mini-sized radio-bulb as produced by the dutch electronic firm PHILIPS [Eindhoven, the Netherlands]. Bulb in centre of sheet, within a broad double coloured blue and red border, with brand-name in bold lettering Philips miniwatt. Very well preserved. SCAN AVAILABLE UPON REQUEST. (some wear to original watercolour-paint to outer broad blue border).

Antiquarian Booksellers GemilangProfessional seller

Book number: 40525

Keywords: advertising design philips radio bulb poster porpaganda philips miniwatt dutch

ADVERTISING - RICHARD SPERLING PROMOTIONAL CATALOGUE -

[A promotional catalogue published by Richard Sperling, Hamburg, under the brand Dex].

Hamburg, Richard Sperling, s.d.[circa], 1935. sm.oblong 8°. orig. lettered wraps. Ills. on 7 leaves, versos blank, original price-list in Reichsmark loosely inserted, verso blank. A promotional catalogue offered by Richard Sperling, Hamburg, Germany, listing a.o. bags, serwing-boxes, tea- coffee-cosies, satin-covered hangers for clothes and bags, dressing-bags, &c. Nice copy. (small black stain on front wrapper).

Antiquarian Booksellers GemilangProfessional seller

Book number: 42541

Keywords: advertising promotion bags hangers price list german

ADVERTISING- JANNINK & ZOON N.V.

[A promotional publication containing original samples].

Enschede, Gerhard Jannink & Zonen, s.d.[circa], 1950. sm. 4°. orig.printed thin boards. A promotional trade-catalogue containing 8 original dyed corduroy samples, pasted on verso of front boards and an almost full-page original sample of the same nature pasted on recte of lower outer boards. and) (Weaving, Dyeing & Printing Mills) containing 1 large cloth sample & tog. 8 smaller cloth dyed samples, plated on 2pp. [Enschede, c. 1950]. Fine. A fine copy of a nice promotional ephemeric piece, published by a dutch textile manufacturer Gerhard Jannink & Zonen, Enschede, the Netherlands. Very fine copy.

Antiquarian Booksellers GemilangProfessional seller

Book number: 7470

Keywords: dyeing advertising promotion corduroy samples jannink enschede dutch ephemera

ADVERTISING-GENOOTSCHAP VOOR RECLAME,

Rapport van de Onderwijscommisie ingesteld door het Genootschap voor Reclame.

[Amsterdam], Genootschap voor Reclame, 1953. Large 8°, wraps., 16pp., printed on rectos only. Added: The invitation for the Society's annual meeting Tuesdey 28 April 1953. Cyclostyled on recte only, on original letter-paper; The agenda for the meeting. [5]pp. of cyclostyle on recto's only; Balance-sheet for 1951 & 1952. [2]pp. of cyclostyle on recto's only, & the original minutes of this meeting, typo-script (carbon-copy), [2]pp. on recto's only. All A-4 sized. Report from the instruction-committee of the [dutch] Soc. for Advertising (Genootschap voor Reclame, Amsterdam) with suggestions for impovement of marketing courses.

Antiquarian Booksellers GemilangProfessional seller

Book number: 10135

Keywords: advertising

ADVERTISING ART & DRAWING - KOK, P.,

Reclame-Schilderen en -Teekenen. Taken fr.:Geïllustreerd Schildersweekblad, waarin opgenomen het Schildersweekblad. Year 41 no. 41-year 42 no. 14.

Leeuwarden, 1940. 4°. Pt. I-XXVI. (lacks no. XXII). ADDED: a number of odd issues, by the same author on the same subject, published in other years of this periodical for painters & designers: year 40(1938-1939)tog. 27 artt., year 41(1940) 9 artt. and year 42(1941), 5 artt. EXTRA ADDED: A collection of the loosely added so-called 'bijlagen', being examples of designs for advertisements in colour, printed on loose leaves 23x31cm. each: year 40 no. 34; year 41 nos. 32-33; 39-40; 45, 47, 49-52; year 42 nos. 1-3; 6-11; 30-31; 36-39; 42-48 & 51; year 43: nos. 1-3; 5; 9-10; 27. Tog. 40 leaves. Loose as issued. Designs of advertisments by A.PH. Sterken, Joh. Elsinga, Jan Kost, H.D. Essin, Gé Hurkmans..An interesting collection on drawing & painting of advertisments and design of advertisements. Well preserved.

Antiquarian Booksellers GemilangProfessional seller

Book number: 10899

Keywords: advetising

ADVERTISING - ORIGINAL COLD WATER PAINT SAMPLE CHART -

Reina Koudwaterverf.

Maastricht, René H. Hardy, s.d.[circa], 1950. sm. slim 8°. orig. thin stiff col.lithographed wraps., triple-folded, total size 31x21cm. Contains tog. 27 original coloured samples of cold-water paint. [A scan is available on request]. A very attractive piece of advertising-art of a dutch factory producing (a.o.) cold-water paint of the brand Reina. Very fine copy.

Antiquarian Booksellers GemilangProfessional seller

Book number: 40307

Keywords: advertising samples paintmanufacture koudwaterverf dutch promotion brochure

ADVERTISING - SHOES M. VAN DE VEN,

[Salamander Shoes, season 1965].

Arnhem, M. van de Ven, 1965. Small 8°., three-fold promotional brochure, printed and illustrated on both sides, illustrating 7 fashionable ladies' shoes, pumps with promotional text printed inside, 7 other coloured illustrations of men's shoes, incl. a brogue with promotional text printed on recte, manufacturer's logo printed at tail of each page, added a flyer added, printed on both sides, ooffering a reduction to clients when shown, dutch currency. A nicely illustrated promotional brochure presenting latest fashion in shoes, both for women and men, seasong 1965. Published by a dutch Arnhem-based retailer M. van de Ven, representative to the German manufacturer operating under the brand Salamander,

Antiquarian Booksellers GemilangProfessional seller

Book number: 48246

Keywords: shoes fashion male female women men pumps brogue seasonal reduction brochure advertising promotion publicity commerce sales arnhem ven

ADVERTISING - C.W. PILZ,

Sarggriffe mit Schrauben aus Eisen mit unzerbrechlichen Kunstholzmasseanguss in allen Farben.

Freiburg i. SA, Freiberger Zinn-gusswaren-Fabrik C.W. Pilz, s.d. [circa], 1935. One thin-paper sheet, large 4°, multiple folded, printed and illustrated on recte only, bearing tog. 28 illustrations of ornamental metal Coffin-grips with order-numbers and concise text in German. Promotional sheet advertising ornamental metal coffin-grips as manufactured by C.W. Pilz, pre-war Germany. Very good condition.

Antiquarian Booksellers GemilangProfessional seller

Book number: 42567

Keywords: sarg griffe advertising promotion coffin grips german reclame

ADVERTISING CONFERENCE PROGRAMME -

Second International Advertising Conference Europe. Organized by the Netherlands Advertising Association. The Hague 11-13 September 1957.

The Hague, Netherlands Advertising Association, 1957. Slimp 8°., original coloured illustrated stiff wrappers, designed by H.V.R. advertising, The Hague. 64pp. Many portraits in text of participants, committe members, &c., of which one full-page of H.R.H. the late Prince Bernhard of the Netherlands (President of Honour), many text-ills. illustrating famous dutch monuments and views, full-page plan of Kurhaus-Hotel, Scheveningen, with key at tail, another full-page situation-map indicating the location of Palace Hotel, extensive name-lists of members to various committees, list of exhibiting S.I.A.C. members, acknowledgements, general information (site of the conference, languages, conference bureau, pigeon holes, gala dinner and final party, embassies and legations, rates of postage, airmail, post offices. Table of contents. WITH a separate [3]pp. message to participants (centre folded); and invitation card issued by a dutch trade-company Trouvaille calling upon participants to pay them a visit with their collection, printed on both sides, stiff paper card; original stiff paper card with coloured organization's logo at front, name of perticipant 'Mr. J. Paan' (conterence id. 'g1' filled-in in ms. in ink, english language explanation printed at tail, with 5 vouchers, of which 2 have been used, for drinks and food; and a small obling twice-folded 'carte-de-visite' like information card, small rectangular window at front side with printed text Any questions? , concise info. printed on verso/recte. All loosely inserted in lower inner back/flap. Full programme of this second international advertising conference as held at The Hague/Scheveningen, with extensive information of topics, papers, speeches, including six case histories, by participants, exhibitions, entertainment, exhibitions, brass band play, sight seeing tours, &c. Very good copy with beautifully designed outer wrappers in colour. Rare.

Antiquarian Booksellers GemilangProfessional seller

Book number: 47809

Keywords: advertising conference scheveningen kurhaus palace hotel publicity promotion history culture heritage participation design reclamemakers

ADVERTISING -

Services de Table et à Thé [marque AFA].

S.I., AFA, [circa], 1947. Small oblong 8°., original limp wrappers, original cord through spine, original trader's paper label in upper right corner of front side. Album with 8 plates illustrating table-cloths for various occasions (versos blank), each leave with trader's inventory number and very concise description at tail margin, each leave with company's small circular logo in black with lettering AFA in upper right corner, followed by a cyclosyled price-list (verso blank) in french [?] currency, with inventory numbers, and 3 full-sized cotton samples of table-cloths/napkins, with company's original paper label with original ms. annotation at tail of each sample. A promotional trader's 'catalogue' with three original samples and a price list, promoting manufacturer's table-cloth and napkins for all occasions, promotional text in french language only. Very well preserved.

Antiquarian Booksellers GemilangProfessional seller

Book number: 47057

Keywords: promotion advertising publicity afa trade sales napkins table cloths samples