Li, Charlene (Forrester Research Josh Bernoff):
Groundswell: winning in a world transformed by social technologies.
Boston Massachusetts, Harvard Business Press, 2008 1st Ed., hard cover black bds, a little bumping, tip of spine lightened and bumped, Good, unclipped dust jacket, lightened at spine, tip of spine creased, front flap folded loosely, otherwise VG, contents fine and tight, pp286, a nice reference copy.
Little Owl Books
Professional sellerBook number: 14372
GBP 5.00 [Appr.: EURO 6 US$ 6.37 | JP¥ 999]
Keywords: business social technology technologies Harvard customers blogs YouTube Wikipedia social networking sites Facebook opportunity Forrester Research Marketing research support sales development advice 9781422125007