Author: Roland Marchand
Title: Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business
Description: Berkeley, The University of California Press, 1998. First Edition. Hardcover. 461p. A large red hardcover book in good condition with a like dustjacket. Jacket edges crinkled, sticker residue on front cover, and tiny tear at foot of spine. The front hinge of the book is slightly weakened from the weight of the pages due to improper storage. However, the binding remains secure for normal handling with no cracks or detached pages. Text clean. Good .

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