Author: MEER, B. VAN DER, L. MEERTENS, A.J. INGEN-HOUSZ (ET.AL., CONTRIBUTORS),
Title: Efficiency Dagen.
Description: 's-Gravenhage, Nederlands Instituut voor Efficiency, 1951, 1952, 1954, 1956., 1956. Tog. 5 parts, small 8°, original printed and coloured wrappers, stapled. 80,33, 34, 35, 26pp., tables in text, some press-clippings & Ms. annots. added from previous owner. Five duch language bookletswith exspertf essays, verbatim texts of papers submitted and discussions abou efficiency, advertising campaigns, sales-promotion, marketing, efficiency, manaement of retail- and whole-sale stores, industrial efficiency, &c.. Annually published meetings between 1951-1956. Very good set.

Keywords: efficiency meetings contributions advertising management sales reailers wholesales industry production annual information education training objectives