Author: ADVERTISING TEA - FIRMA C. KEG -
Title: Keg's Thee-Album. Album Theeplaajes. Firma C. Keg Thee- en Koffie. Internationaal. Re impression 1920.
Description: Zaandam, Theehandel Fa. C. Keg, [..], 1920. Orig. clothbacked paper-covered thin boards, title in bold white type on front boards with an illustration of a globe at tail, printed within a thin double-barred white coloured line border. [16]pp. of text. Album with tog. 90 very fine coloured lithographed small inserted plates, each 8x4.5cm., each with company's name in whity bold type at head, each with concise explanatory captions at tails, all depicting national flags, dress and occasionally national coins of countries exported-to as Holland, BelgiumBelgian Congo, France, Germany, England, British India, Russia, Brazil, Italy, Switzerland, Denmark, Morocco, United States, Mexico, Bolivia, &c.., company's advertism. on verso of front boards, on verso of ti.-p., on recte of first unnumbered lve., on verso of p. [16], and on recte of last unnumbered lve. [Internationaal, series]. Gooijaeres, page 69. SCAN AVAILABLE UPON REQUEST. A nice example of a so-called Plaatjesalbum, announced of historical value on front boards. Text on 6 unnumered lvs. supplies general information on countries exported to. Published by a dutch wholesale dealer in Tea and Coffee, Keg, founded 1832, Head-office Zaandam, subsidiary at Alkmaar, Holland. (boards with some general shaving to extremities and corners, some damage to lower rim of paper of front cover, name of previous owner stamped on verso (blank) of front boards, illustrations and contents good to very good and fresh).

Keywords: plaatjesalbum keg tea coffe trade wholesale dealer keg export lithography history export advertising promotion publicity publiciteit flags national dress global