Author: Hunt, Robert; editor
Title: The Advertising Parade: An Anthology of Good Advertisements Published in 1928
Description: New York and London: Harper & Brothers, Publishers, (1930). (1930). New York and London: Harper & Brothers, Publishers, (1930). (1930). Good. - Quarto [approximately 11 inches high by 8-3/8 inches wide], cloth backed boards in a dust wrapper. The binding is lightly rubbed, bumped & soiled and the head of the spine is faded. There is a small dent to the front cover. The dust jacket is rubbed, soiled & chipped with a piece out of the head of the spine. The titling on the spine is faded. xiv & 172 pages. Profusely illustrated in black & white with pictorial ads. The top edge is foxed. The gutters are darkened & there are some small stains & some light soiling to the rear endpaper. The hinges are just starting to crack. Good.

First edition.

Inscribed by the editor Robert Hunt and signed in full on the front endpaper.

Out of 300 advertisements chosen by the editor, four judges representing the advertising agency, the public, the advertiser and the publisher made the final selection of 150 advertisements to be included in the book. Good .

Keywords: ADVERTISING; THE ADVERTISING PARADE: An Anthology of Good Advertisements Published in 1928; robert hunt; inscribed; signed; signature; autograph; first edition; 1st edition.

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