Author: GILES, G.B.
Title: Marketing.
Description: London: MacDonald & Evans. 1974. "Gives the reader a grounding in marketing and, at the same time, to reflect contemporary views about sound practice...meets the needs of students taking university or professional courses in Marketing and Business Administration". Pp 244. Pages slightly toned. P/b. Small crease to cover. G+.

Keywords: Giles Marketing Practice Business Administration Professional A10737 Miscellaneous


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