Author: TROMPENAARS, FONS; WOOLLIAMS, PETER
Title: Business Across Cultures
Description: United Kingdom, Capstone. 2004, First Edition. (ISBN: 1841124745) Soft Cover, 8vo - over 7¾" - 9¾" tall. "Aims is to provide executives with a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together. It is grounded in the research that underpins a unique database of cross-cultural profiles derived from the input of over 60,000 managers working in more than 60 countries. As business becomes more global and diverse, culture becomes the defining issue for leaders and managers. Ever thought provoking, Business Across Cultures provides a new framework for dealing with the business implications of culture." CONDITION 362 pages with illus and graphs. Covers have French fold wraps, slightest handling signs. As New/N/A.

Keywords: 1841124745


See more books from our catalog: Business, Finance & Marketing