Gibson: Marketing
trouvé: 5 livres

 
BUXTON, EDWARD
Promise Them Anything the Inside Story of the Madison Avenue Power Struggle
New York NY: Stein & Day, 1972. First Edition. Hardcover. ISBN: 0812814533. Very Good in Very Good dust jacket; DJ has small tear at spine; 302 pages.
Gibson's BooksVendeur professionnel
N° du livre: 2032
USD 18.00 [Appr.: EURO 16.5 | CHF 18]
Catalogue: Marketing
Mots-clés: 0812814533 Buxton, Edward Advertising Madison Avenue Business

 
HIAM, ALEXANDER
Portable Mba in Marketing
New York NY: John Wiley & Sons, 1992. First Edition. Hardcover. ISBN: 047154728x. Very Good in Very Good dust jacket; Complete coverage of what leading business schools teach about marketing. Provides the knowledge base needed to compete worldwide on quality, Innovation, and custmer service; B&W Illustrations; 464 pages.
Gibson's BooksVendeur professionnel
N° du livre: 33821
USD 12.00 [Appr.: EURO 11 | CHF 12]
Catalogue: Marketing
Mots-clés: 047154728x Marketing Business Hiam, Alexander 1st Edition

0385400004 POPCORN, FAITH, Popcorn Report Faith Popcorn on the Future of Your Company, Your World, Your Life
POPCORN, FAITH
Popcorn Report Faith Popcorn on the Future of Your Company, Your World, Your Life
New York: Doubleday, 1991. First Edition. Hardcover. ISBN: 0385400004. Very Good in Very Good dust jacket; Underlining on a few pages; Speculates on the three major trends that will influence American business in the future--cocooning, or the urge to stay home; an emphasis on survival in a ruined environment; and a return to youth culture; 226 pages.
Gibson's BooksVendeur professionnel
N° du livre: 40927
USD 10.00 [Appr.: EURO 9.25 | CHF 10]
Catalogue: Marketing
Mots-clés: 0385400004 Marketing Popcorn, Faith 1st Edition Business

 
RIES, AL AND JACK TROUT
Marketing Warfare
New York, NY: Mcgraw Hill, 1986. First Edition. Hardcover. ISBN: 007052730X. Very Good in Very Good dust jacket; Basing their techniques on successful military strategies, the authors provide practical frameworks to effectively market products, companies, and institutions and use case histories to demonstrate how each technique operates; 216 pages.
Gibson's BooksVendeur professionnel
N° du livre: 34383
USD 10.00 [Appr.: EURO 9.25 | CHF 10]
Catalogue: Marketing
Mots-clés: 007052730X Marketing Business Ries, Al 1st Edition Trout, Jack

 
ST. GEORGES, MAUBERT AND IRVING SMITH KOGAN
Public Relations Modern Business a Series of Texts Prepared As Part of the Modern Business Program
New York NY: American Hamilton Institute, 1962. Reprint. Hardcover. Very Good with no dust jacket; 376 pages.
Gibson's BooksVendeur professionnel
N° du livre: 41099
USD 10.00 [Appr.: EURO 9.25 | CHF 10]
Catalogue: Marketing
Mots-clés: Public Relations Business St. Georges, Maubert Kogan, Irving

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