Author: DARRELL LUCAS Title: Measuring Advertising Effectiveness
Description: McGraw - Hill Publishing. 1963. Hard Cover. Gd. condition - Theory and Application of measuring Advertisement Effectiveness . (HT67195z). Good.
Keywords: business, advertisement, ads, polls, ratings, response, theory, application, marketing, sell,
Price: US$ 164.75 Seller: Mike Long Books
- Book number: 7195z
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