Author: EDWARD M. GOTTSCHALL, EDITOR
Title: Typographic Directions: Advertising Directions 4
Description: Art Directions Publishing. 1964. Hard Cover. Hardcover/ pub. 1964/ Gd.+ condition/277 pages- Reveals the thinking behind- and the execution of- the most effective typography of the early 20th century. An analysis of the typography in all fields..advertising, direct mail, promotion, editori al, book publishing, records, etc. (E13126). Good.

Keywords: advertisment, business, design, layout, type, graphics, photography, typography, sales art


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