Author: LUTZ, Robert A.
Title: Guts: The Seven Laws of Business That Made Chrysler the World's Hottest Car Company
Description: New York, John Wiley & Sons, 1998. Hardcover. Small 4to. Red paper over boards with gilt spine lettering, pictorial dust jacket. xiv, 226pp. Illustrations, tables. Fine/near fine. Tight, handsome second printing -- boldly signed by Lutz in black fineline on the front flyleaf. Copies of this title signed by the legendary Swiss American auto executive (born 1932) are surprisingly scarce. .

Keywords: Automotive Business & Economics


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