Author: PALMATIER, GEORGE E AND JOSEPH S SHULL
Title: The Marketing Edge
Description: Oliver Wight Publications. 1989. (ISBN: 9780939246083). Hardcover. Hardback with D/J in good condition. 1989 Oliver Wight Publications. Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy. Business/Marketing/Leadership. 0-939246-08-2. Hardcover edition. Used: Acceptable.

Keywords: 9780939246083


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