Author: Gubela, Robin Marco:
Title: Novel Perspectives on Uplift Modeling in Marketing. Dissertation.
Description: Humboldt-Universität zu Berlin 2021. 260 S.; Ill.; 29,5 cm, Paperback Very good. Free shipping within Germany. Shipping costs to EU-countries: 9.50 EUR, to non-EU-countries: 15.00 EUR.

Keywords: Uplift-Modellierung, Marketing, Wirtschaft, Wirtschaftswissenschaften


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