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Title: Enduring Passion : The Story of the Mercedes-Benz Brand
Description: Mississauga, ON, Canada, John Wiley & Sons Canada, Limited. 2005. (ISBN: 9780470018026) No Binding. Book, With its legendary performance and quality, Mercedes-Benz is one of the most recognizable brands in existence. The first book to examine Mercedes-Benz as a brand phenomenon, Enduring Passion provides a fascinating look at how the brand developed and the myths and realities surrounding it as it faced the global convulsions of war, mergers, and economic uncertainty. Handsomely produced in a large format and richly illustrated with previously unpublished photographs, Enduring Passion is the life story of the Mercedes-Benz brand and how its iconic symbol became a synonym for power and elegance. All of our books are in the shop, and are 'real' books. We try to post the same day as the order. Descriptions are conservative. Postage rates may be lower than ABE estimate, please use Ask Bookseller a Question to confirm availability and postage cost, use [Ask Bookseller a Question] option below to confirm availability and get accurate postage quote for this item (the amount quoted is for an 'average' hard-cover book of up to 1kg in weight). As New/As New.

Keywords: 9780470018026

Price: AUD 68.32 = appr. US$ 47.27 Seller: Graham Toms, Fine and Rare Books
- Book number: 018590


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