Author: KRUGMAN, EDWARD P.
Title: Consumer Behavior and Advertising Involvement: Selected Works of Herbert E. Krugman (Marketing and Consumer Psychology Series)
Description: Routledge, 2008-05-28. hardcover. Herbert Krugman inscribed to previous owner and signed. Looks unread with just a touch of shelf wear. A41 Please email for photos.. Collectible: Like New .

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