Author: Stevens, Amanda.
Title: She: Selling the Psychology of Selling to Women.
Description: Sydney, Surry Hills Splash Publishing, 2007. Paperback trade, very good plus condition, few black & white text-photos, tables, minimal edgewear. 143 pp. This book shows how to build and optimise a loyal female customer base. The author shares some solid statistics, information, insights and strategies for dealing with female customers. (No ISBN in book. Not listed in Trove.).

Keywords: business, self-help, families, gender, psychology, statistics


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