Author: SELAME, Elinor & Joe.
Title: The Company Image: Building Your Identity and Influence in the Marketplace.
Description: John Wiley & Sons, 1988. Hardcover. Small 4to. Fep, title-page and fwd page clipped, o/wise good condition in dj. B/W photos. 230pp. ISBN 0-471-62424-1.

Keywords: marketing advertising management business image logo brand branding