Author: THOMPSON, ARTHUR A; A. J. STRICKLAND; JOHN GAMBLE
Title: Crafting and Executing Strategy: The Quest for Competitive Advantage : Concepts and Cases
Description: Richard D Irwin, 2004. Hardcover. ISBN: 0072884444. 401 pages - Part I; Part 2, Cases in Crafting and Executing Strategy - 694 pages. Plus Index and Endnotes. Many companies in various industries are discussed and analyzed, including Netflix, Dollar General, Dell Computer, Krispy Kreme, Land O'Lakes, Southwest Airlines, Benziger Family Winery, Harley-Davidson, Puma AG, etc ;. VG .

Keywords: 0072884444 Business Management Strategic Planning Executing Strategy Competition in Businesses Foreign Market Competing Business Ethics General Electric Electronic Arts Outback Steakhouse Business


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