Author: THOMPSON, ARTHUR A; A. J. STRICKLAND; JOHN GAMBLE
Title: Crafting and Executing Strategy: The Quest for Competitive Advantage : Concepts and Cases
Description: Richard D Irwin, 2004. Hardcover. ISBN: 0072884444. 401 pages - Part I; Part 2, Cases in Crafting and Executing Strategy - 694 pages. Plus Index and Endnotes. Many companies in various industries are discussed and analyzed, including Netflix, DolarGeneral, Dell Computer, Krispy Kreme, Land O'Lakes, Southwest Airlines, Benziger Family Winery, Harley-Davidson, Puma AG, etc ;. Very Good .

Keywords: 0072884444 Business Management Strategic Planning Executing Strategy Competition in Businesses Foreign Market Competing Business Ethics General Electric Electronic Arts Outback Steakhouse Business


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