Author: Robbins, Harvey / Michael Finley
Title: WHY CHANGE DOESN’T WORK. Why Initiatives Go Wrong and How to Try Again and Succeed
Description: London, Orion Business, 1999. 2nd impression 245 pp. Pb. Unlike the changemongers pitching the latest blueprint for business success, Robbins and Finley consider the most neglected aspect of the whole change process: the human factor. They examine the psychological and physiological barriers to change that are built into individual and group behavior and show how managers at all levels can learn to work around these obstacles. Yellowed inside, spine discolored, otherwise nice copy.

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