Author: Kawasaki, Guy
Title: THE ART OF THE START. The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything .
Description: London, Portfolio / Penguin Group. 18th printing 226 pp. halfcloth with dustjacket. A new product, a new service, a new company, a new division, a new organization, a new anything - where there’s a will, here’s the way. It begins with a dream that just won’t quit, the once-in-a-lifetime thunderbolt of pure inspiration, the obsession, the world-beater, the killer app, the next big thing. But what does it take to turn your idea into action? Guy Kawasaki brings two decades of experience as one of business’s most original and irreverent strategists to offer the essential guide for anyone starting anything, from a multinational corporation to a church group. very good condition

Keywords: management, , ,