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Catalogue - Lighting. - [Atokyubu : Tokyo Denki Kabushikigaisha].

Tokyo Electric Co. [193-?]. 23x15cm publisher's colour illustrated wrapper; [2],8p, eight full page illustrations. Staples detached, small nibble at the top of the spine and some ink notes on the back cover; still pretty good. ¶ Atokyubu are what they sound like if you say it right: art cubes. Cubes of light and here are some ways they can be used: as signs, display, and chic lighting. I'm not sure they took off, I can't find anything else about them. The sign on the front cover is for Mazda, the light department of Tokyo Electric. In 1939 a merger created Tokyo Shibaura - better known now as Toshiba. But it's not that simple, you need a genealogist to properly unravel the company history.
AUD 225.00 [Appr.: EURO 141.5 US$ 159.92 | £UK 120.25 | JP¥ 18093] Book number 10821

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