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HIAM, ALEXANDER - Portable Mba in Marketing

New York NY: John Wiley & Sons, 1992. First Edition. Hardcover. ISBN: 047154728x. Very Good in Very Good dust jacket; Complete coverage of what leading business schools teach about marketing. Provides the knowledge base needed to compete worldwide on quality, Innovation, and custmer service; B&W Illustrations; 464 pages.
USD 12.00 [Appr.: EURO 11 | £UK 9.5 | JPą 1303] Book number 33821

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Gibson
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