LOOK'S GUIDE - Look's Guide to the World's Fair What You Will See and Do

New York, NY: New York Convention and Visitors Bureau, 1964. 1st Edition; 1st Printing. Pamphlet. B&W and Color Illustrations; This is a thin booklet / guide to the New York World's Fair (1934) from Look Magazine. The booklet is in Good only condition. The booklet covers have been reglued at the top edge. The booklet covers (this is a flip- style booklet) has some rubbing and wear at the top edge, and the bottom edge has several nicks and small edge tears. The text pages of the booklet (newspaper) have noticeable generalized toning. The center of the booklet has a map of the fair, along with a legend of events and places. "The fair is noted as a showcase of mid-twentieth-century American culture and technology. The nascent Space Age, with its vista of promise, was well represented. More than 51 million people attended the fair, though fewer than the hoped-for 70 million. It remains a touchstone for many American Baby Boomers who visited the optimistic exposition as children, before the turbulent years of the Vietnam War and many to be forthcoming cultural changes. In many ways the fair symbolized a grand consumer show, covering many products then-produced in America for transportation, living, and consumer electronic needs in a way that would never be repeated at future world's fairs in North America. American manufacturers of pens, chemicals, computers, and automobiles had a major presence. This fair gave many attendees their first interaction with computer equipment. Corporations demonstrated the use of mainframe computers, computer terminals with keyboards and CRT displays, teletype machines, punch cards, and telephone modems in an era when computer equipment was kept in back offices away from the public, decades before the Internet and home computers were at everyone's disposal. " (from Wikipedia). Good .

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