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Massy, William F.: - Planning in Marketing. A Selected Bibliography.

Cambridge, Mass., The MIT Press., 1962. 56 p., Paperback. Acceptable condition. Cover slightly soiled. Library copy with usual marks. Free shipping within Germany. Shipping costs to EU-countries: 9.50 EUR, to non-EU-countries: 15.00 EUR.
EUR 12.70 [Appr.: US$ 13.62 | £UK 10.75 | JP¥ 2150] Book number 850179

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