ARENS, WILLIAM F., - Contemporary Advertising (McGraw-Hill/Irwin Series in Marketing).

U.S.A., McGraw-Hill/Irwin, 2003. (ISBN: 0072537728) 4to - over 9¾" - 12" tall, Hard Cover Good/No Jacket. Gloss boards have minor shelfwear. Pages are clean, text has no markings, binding is sound. This book will require extra charges for Priority or International shipping.