Author: Gerbner, George
Title: The Analysis of Communication Content : Developments in Scientific Theories and Computer Techniques / edited by George Gerbner...[et al.]
Description: John Wiley & Sons. Inc.New York 1969. First Edition. A near fine copy in the publisher's original title-blocked cloth. Remains particularly well-preserved; tight. bright. clean and strong; 597 pages; xxi. 597p : illus. music ; 24cm. Based on a national conference on content analysis held at Annenberg School. Univ. of Pennsylvania. Nov. 1967. Subjects: Content analysis (Communication) -- Information storage and retrieval systems -- Addresses. essays. lectures.

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