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ABBEY, JAMES R. Hospitality Sales and Marketing Second Edition
East Lansing. MI, Educational Institute. 1996, Second Edition. (ISBN: 0866121153). Soft Cover, 8vo - over 7¾" - 9¾" tall. No markigns, corner crease to cover, VG. Wraps, 697pp. B&W photos and illus. A textbook for slaes and marketing of in the hospitality industry including restaurants, banquet rooms, and talks in comprehensive terms about sales and marketing techniques, and advertising plans. (3.2 FO 12/3. Very Good.
Offered for US$ 17.99 by: JWMah Books - Book number: 33968
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