Author: Converse, Paul D.:
Title: The Beginning of Marketing Thought in the United States. With Reminiscences of Some of the Pioneer Marketing School. (=Studies in Marketing; No. 3).
Description: Austin, Bureau of Business Research, The Univers. of Texas, 1959. 89 S. Paperback Ex.-Libr., Good condition. Slightly brownish cover. Free shipping within Germany. Shipping costs to EU-countries: 9.50 EUR, to non-EU-countries: 15.00 EUR.

Keywords: USA, Vereinigte Staaten von Amerika, Wirtschaftsgeschichte, Wirtschaft, Wirtschaftswissenschaften, Marketing-Geschichte


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