Lopatecki, Eugene de, - Advertising Layout and Typography: a quitck easy technique for everyone who prepared advertising with simple methods....

NY, Ronald Press Co, (1937). 2nd ptg. VG in Fair DJ. A practical, how-to-do-it manual on layout making to turn out creditable advertising material with an early acquired technique. to get the effects you want from sketching up an idea to preparing and presenting a professional-looking layout. Owner stamps, DJ tears on edges.

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