[PREWAR ADVERTISING] Sawa Reika, designer - Yo^Fuku Kodomofuku-Ten Ko^Koku Zuan-Shu^

1930. [PREWAR ADVERTISING] Sawa Reika, designer. YOFUKU KODOMOFUKU-TEN KOKOKU ZUANSHU. Seibundo, Tokyo, Showa 5 [1930]. 29.9 X 22.1 cm. From an important series of design portfolios produced by Seibundo. This one is dedicated to shops specializing in western and children's clothing. Sawa Reika was an important designer and advertising photographer in his day. The volume consists of 50 pages of plates in both color and monochrome. Some edgewear, about very good overall, with some internal foxing. Printed paper wrappers. Very unusual. $1.100.00. .

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