AAKER, DAVID A. & MYERS, JOHN G. & BATRA, RAJEEV - Advertising Management.

Pearson Education (us), 1991. Edition: 4th Revised edition. Paperback, Pages: 624. Fast Dispatch. Expedited UK Delivery Available. Excellent Customer Service. Bookbarn International Inventory #3334695 Used; Good. ISBN: 9780130091505.

GBP 4.12 [Appr.: EURO 4.75 US$ 5.55 | JP¥ 820] Book number 3334695

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