- Jell-O Ice Cream Powder -- 10 Cents a Package

[Le Roy, NY: The Genesee Pure Food Co.], n.y. [ca. 1920]. 16mo. Stiff color pictorial leaflet. (4pp). Very good. Single small punch hole at upper left of front wrapper -- probably as issued. Bright and clean heavy stock leaflet, with front cover noting "Makes Ice Cream and Puddings Sherbets and Ices" and picturing mounds of strawberry ice cream, while rear cover notes "Makes Fine Puddings" and picturing "Cream Vanilla Pudding with Chocolate Dressing." Two inner pages are largely text plugging the product and its uses, even noting "Do not mistake Jell-O Ice Cream Powder for Jell-O"!.

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