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Ven, Andrew H. van de / Polley, Douglas E. / Garud, Raghu / Venkataraman, Sankaran - THE INNOVATION JOURNEY.

New York, Oxford University Press, 1999. 1e edition 422 pp. hardcover. The Innovation Journey presents the results of a major longitudinal study that examined the process of innovation from concept to implementation of new technologies, products, processes, and administrative arrangements. The Minnesota Innovation Research Program, on which this book is based, involved over 30 researchers who undertook longitudinal studies that tracked the development of 14 diverse innovations in real time and in their natural field settings. Studying its results, the authors find that the innovation journey is neither sequential and orderly, nor is it a matter of random trial and error; rather it is best characterized as a nonlinear dynamic system. Few tiny spots page edges. Name top content page. Otherwise in very good condition
EUR 9.50 [Appr.: US$ 11.05 | £UK 8.25 | JP¥ 1638] Book number 23862

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