TAYLOR, S.J. - The Reluctant Press Lord - Esmond Rothermere and the Daily Mail

London, Weidenfeld and Nicolson. 1998, First Edition. (ISBN: 0297916543). Hard Cover, 8vo - over 7¾" - 9¾" tall. A Fine unmarked copy with Fine complete dustjacket. Esmond Rothermere assumed control of the great newspaper empire founded by Lord Northcliffe and his brother, the first Viscount Rothermere, in 1940, he was one of the richest men in England, handsome, witty, intelligent, powerful and notoriously attractive to women. He was reluctant to take on the running of Associated newspapers and it's flagship, the Daily Mail, and throughout his life he regarded this as duty rather than privilege. Leading an active if unsatisfying life of philandering, Esmond failed in his first two marriages, his second wife Anne O'Neill, nee Charteris ran off with one of his best friends, the novelist Ian Fleming. The book evokes the changing values of a nation coming to terms with the aftermath of World War II, the transitional 1950's and the permissive 1960's and is also a truthful and intriguing assessment of the price for power paid by a man who did not want it. 37 photographs, D4B. Fine/Fine.

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